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TransAlta invests in communities where we can have a meaningful impact over the long term, and where we can enhance communities where our employees work and live. Our Flagship Programs are larger, collaborative partnerships that contribute to the success of diverse community initiatives.
TransAlta supports the Calgary Stampede’s nightly grandstand show, the fireworks that follow (TransAlta Lights Up the Night) and, through the Calgary Stampede Foundation, The Young Canadians School of Performing Arts.
The grandstand show is an integral part of the Stampede experience, features hundreds of exceptional performers – including many “Young Canadians” from the school of performing arts – and is infused with cultural, historical and musical wonder.
More than 6,500 talented youth have trained at the Young Canadians School of Performing Arts, receiving professional instruction in voice, musical theatre, gymnastics and dance. The program is tuition-free and encourages participants to also learn about individual excellence, teamwork, leadership, and creative thinking.
TransAlta has been a key member of the Centralia community, and the surrounding region in Washington State, since 1999. Most recently we’ve partnered with Centralia College to build a new college commons which will house the school’s admissions centre, student support services, computer labs, meeting rooms and an expanded cafeteria. The facilities will also be available to the community at large.
Groundbreaking on the TransAlta College Commons building will take place in 2011 and the 70,000-square-foot complex will open in 2013.
We are a proud sponsor of the TransAlta Tri Leisure Centre, a destination for many active and involved residents of Parkland County in Alberta.
TransAlta has been powering the economies of Parkland County, its two largest communities (Spruce Grove and Stony Plain) and the surrounding region for more than 40 years. At the TransAlta Tri Leisure Centre, thousands of local residents, and many of our 1,400 local employees, participate in a wide range of sporting and cultural activities, and join together in many community causes.
The United Way provides TransAlta employees and retirees the opportunity to strengthen their communities and support those most in need. Each year, the company matches employee and retiree donations dollar for dollar.
In 2012, TransAlta was once again a recipient of the United Way-Centraide national “Thanks a Million” award. This award is dedicated to organizations that sustain annual contributions in excess of $1 million - something we’ve done since 2001.
Our 2012 campaign set a company record with over $1.6 million raised.
Our long-term, multidimensional partnership with Edmonton's Fringe Theatre Adventures Society allows the "Fringe" to surge forward with fresh and innovative ideas and entertainment.
TransAlta sponsored Fringe Theatre Adventures from 1998 to 2012. A key component of our sponsorship was the Edmonton International Fringe Festival, the largest Fringe extravaganza in North America, attracting more than 450,000 guests each year. TransAlta’s partnership with the Fringe also contributed to the transformation and construction of the TransAlta Arts Barns.
TransAlta’s investment in Hull Services is an investment in children, families and the community, and allows our employees and retirees to give all kinds of support in meaningful ways.
Hull's proven ability to deliver on their goal of helping kids and families achieve success in their lives is what attracted TransAlta to this partnership. Hull’s vision is that all children will be free from behavioural and mental health challenges that impact them, their families and society. We have partnered with Hull in their 18,000-square-foot Forest Lawn location in Calgary, as well as in an early intervention program that works closely with schools to support vulnerable youth.
The Edmonton Festival City in a Box program promotes the greater Edmonton area as a national and international stage for cultural events. TransAlta also supports the Edmonton Arts Council’s TransAlta Festival City Grant Program which helps artistic organizations to grow and build capacity in the local arts sector.